Archive for March, 2010

A collection of St Patrick’s Day inspired colour palettes

Wednesday, March 17th, 2010

Happy St Patrick’s Day

Today is the day for all things irish, so I have performed a quick round up of the best St Patrick’s Day inspired colour palettes featured on the wonderful colourlovers website.

If you wish to use any of the palettes below in your web/print designs, simply click on the palette image and you will be taken to the colourlovers site where you can discover the RGB/CMYK values for each colour used in the palette.

st_patricks_day.

St_Patricks_Explored

book_of_kells

éire_go_brách

guiness

First Impression client wins best retail website at Bridal Buyer Awards 2010!

Tuesday, March 16th, 2010

Cavendish Bridal House and First Impression are celebrating this morning after they won the ‘Best Retail Website’ at the 2010 Bridal Buyer Awards last night!!

 It was a glitzy evening, with over 600 people, everybody who is anybody from the Bridal industry was there, with 15 prestigious awards up for grabs and highly prized. Cavendish Bridal House in Hayfield in the High Peak, had been nominated for its new website, designed and built by creative design and marketing company, First Impression.  Martin Duncan, Sales Director at First Impression is pictured here with Georgia Howarth of Cavendish Bridal House after receiving her award and Helen Duncan, MD of First Impression. More information to follow when the Bridal Buyer Awards website is updated. More to follow…

www.cavendishbridalhouse.co.uk

www.firstimpression.co.uk

Body Sculpture opens second venue in just two months!

Tuesday, March 9th, 2010

New business Body Sculpture opened in Buxton in January 2010 and has had such a momentus start they have just opened up in Macclesfield. First Impression helped Body Sculpture get up and running with their marketing delivery, including designing and printing business cards, leaflets, pull up banners, posters and A boards, advertising as well as designing and building their website. The design is appealing and easily recognisable and they have succeeded in creating a brand from the outset. It shows how important it is to get your image right and the impact it can have.  Body Sculpture is a fantastic concept and we wish them all the success with their new business. They have introduced Acoustic Wave Therapy to help eliminate cellulite, stretch marks and general reduce inches for both men and women. Non invasive and well known in the states, it is relatively new to the UK, so it’s an exciting new concept.

For more information about Body Sculptutre see  http://www.bodysculpture.me.uk/index.php 

To see more how First Impression has helped Body Sculpture see http://www.firstimpression.co.uk/identity-portfolio.php#bsc

First Impression supports local tennis club

Monday, March 8th, 2010

First Impression have added yet another website to their ever growing portfolio, but this time helping out a local community tennis club in the process. Pyegrove Tennis Club is a small friendly club located in the heart of Glossop and were in need of a website to help attract new members. First Impression is always keen to help non-profit making organisations and charities and is supporting Pyegrove tennis club by offering a lifetime of free website hosting. Everyone at the club was pleased with the new look website and we hope it helps Pyegrove to attract the new members it requires.

Take a look at Pyegrove Tennis Club’s new website

Old Hall Hotel in Buxton gets new website!

Friday, March 5th, 2010

The Old Hall Hotel in Buxton has had a new website is already generating enquiries. Sally Rowland, Marketing Manager at the hotel said “it’s early days but we’ve already noticed an increase in enquiries – some from as far as Texas!” With an easy to use CMS (content management system) Sally can now add news, events and offers herself, keeping the website fresh and engaging. The Old Hall Hotel, part of the Danubius Group, has been delighted with the service from First Impression, they have just started using emailshot, our email marketing platform.

Read more about what Sally has to say in our case study www.firstimpression.co.uk/downloads/OldHall.pdf

See the Old Hall Hotel website. http://www.oldhallhotelbuxton.co.uk/

Sceptical of social media?

Tuesday, March 2nd, 2010

It was interesting to read the controversial article in Marketing magazine on 3rd February that major brands are sceptical of social media. The study by Internet Advertising Bureau said that only a fifth of marketers in organisations including Coca-Cola, RBS and the COI view social media as a core element of their marketing strategy. Whilst many are confused about the role the channel should play and are indeed cautious. Three quarters state the biggest challenge is to prove it can deliver Return On Investment.

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